The camera angles are typical of this genre as it involves numerous close ups to show emotions and reactions of characters. However, it is also used to show threat to the audience, at (7:17) in the clip a close up is used to show the 'ghost', although it only last a split second. This is typical of the horror genre as reactions and emotions being shown to the audience are a curtail part of creating tension and horror.
The lighting towards the end of this clip could represent pathetic fallacy from the woman looking around the house. As she comes towards the noises in the roof the lighting gets darker. This could be because it represents evil and the unknown, this creates tension from the audience as it is seen as a natural instinct to be scared of the dark. This is because we can not detect threats as well without the use of our vision. This is typical to the genre of horror as darkness is a effective visual tension builder and can be used in numerous ways to scare an audience and put them on edge.
The music and soundtrack are a play a important role in the opening of 'The Grudge'. The music used on the title sequence at the beginning shows the audience what type of film they are watching and gives us an insight to what might happen later on in the movie. The use of little dialogue is also effective in this film, this is because it leaves the audience to rely on sight for what is happening and gives nothing away. This links back to tension being created because of dark lighting and not knowing what is in the surroundings. This is also used a lot and is conventional to the horror genre, it is more frequently used in the psychological and ghost sub-genres to create tension as more thinking has to be done by the audience than that of zombie or physical/visual horror films.
The location is conventional to the horror film genre as it is a domestic setting, this could create psychological horror to the audience after they have watched the film as they may think that some aspects of the story could affect them in reality (flickering lights, floors creaking etc.). The house is also located in japan, this is sometimes used in horrors as the fear of the unknown may be affected by surroundings that the audience aren't familiar with. The mise en scene also relates back to the point of a stereotypical british or american audience not being familiar with a different culture and setting, this could make the audience question what is happening and put them on edge.
The location is conventional to the horror film genre as it is a domestic setting, this could create psychological horror to the audience after they have watched the film as they may think that some aspects of the story could affect them in reality (flickering lights, floors creaking etc.). The house is also located in japan, this is sometimes used in horrors as the fear of the unknown may be affected by surroundings that the audience aren't familiar with. The mise en scene also relates back to the point of a stereotypical british or american audience not being familiar with a different culture and setting, this could make the audience question what is happening and put them on edge.
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